Mihaela Gjorcheva, Vice President of the Board of Directors at the International Slavic University, took part in the Forbes CMO Summit Europe 2025, held this year in London – a global platform that brings together the most influential Chief Marketing Officers from leading international companies.

Organized and moderated by Forbes, the event is recognized as one of the most prestigious gatherings for marketing leaders, with participants from companies such as Meta, Electrolux, Unilever, Klarna, and Diageo. Under the theme “What Matters Most,” the summit focused on the future of branding in an era of rapid technological and societal change.

As part of the program, Mihaela Gjorcheva represented the International Slavic University in two roundtable discussions dedicated to the role of artificial intelligence in modern marketing and to emerging trends and strategies for brand development in a dynamic media environment.

Participation in high-level events such as this reflects our university’s strategic commitment to internationalization, staying aligned with global trends, and directly exchanging insights with top industry experts.